Jewelry
A major change in jewelry for women came in the 60s making a
departure from the previous decade. Not only did jewelry become readily
available to everyone at many different prices (from expensive designer jewelry
to inexpensive copies) but every woman could be in fashion. It was the era of “more is more,” large colorful, striking
necklaces and huge earrings were commonplace.
During the decade there were 6 basic types of jewelry that were most popular:
The
art influence of Pop Art and Op Art.
Though Pop art and Op art were separate
art movements people
mixed them to their liking.
Jewelry
designs were produced by mass production thanks to new Plastics and
Perspex (Resin) during this decade.
Early plastics such as Bakelite and Catalin were developed at the beginning of the century. By the 1960s, technology produced new plastics. Elizabeth Taylor and Audrey Hepburn popularized the material as jewelry.
Floral
designs ( better known as Flower Power) were popular towards the end of the 60s.
Especially daisies.
Resin and vinyl paper, PVC, Lucite, and leather were used.
To create new ‘pop’ colors such as "hot" pink, turquoise, orange and yellow.
1960s
jewelry was designed to make a visual statement. Jewelry was designed often
with lurid man-made combinations paired together using bold colors.
Patterns and color combinations were designed to create shock.
Geometric
Shapes
The Space Age influenced jewelry. Very popular
were metal designs in geometric shapes were very popular.
The counter-culture of the decade (the baby boomers of the 1960s) wanted to detach themselves from the ideals and attitudes of the prior decade. They wanted to create their own style and statements, ignoring the influences of their parents and the older generation.
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